Workflow Action: Respond On Comment for Facebook and Instagram

Workflow Action: Respond On Comment for Facebook and Instagram

Engaging with your audience through comments on social media platforms like Facebook and Instagram is essential for building meaningful connections. The "Respond On Comment" feature empowers users to automate replies to comments, thereby enhancing customer interaction and promoting conversations.

Prerequisites

• Facebook Integration: Ensure your Facebook account is integrated.

• Comment Triggers: The workflow must have triggers for Facebook User comments on a post or Instagram User comments on a post.

How to Use This Feature

For Facebook and Instagram:

1. Select Trigger: Start by creating a new workflow. Click on "Add Trigger" and navigate to the "Facebook/Instagram events" category. Select "Facebook - User comments on a post." For Instagram, choose the corresponding trigger.

2. Specify Page and Post: Choose the relevant Facebook and/or Instagram page and define the post type as either "Published" or "Custom."

• Published Post: The 'Published Posts' tab includes all posts on your business page, which can be text, photo, video, or live video types. You can click the "View on Facebook" hyperlink to access the post directly.

• Custom Post: In the 'Custom' tab, locate the post by entering the Facebook post's URL or ID. Select "Custom" for the post type, apply the "Post is" filter, and paste the URL into the designated field.

3. Define Comment Criteria: Specify the criteria for the comments to which you want to respond, such as including a specific phrase or matching exactly.

4. Configure Response: Choose the "Respond on comment action" and set up your replies. You can add multiple responses, and the system will randomly select one to reply to the comment.

5. Track Initial Level Comments: You can enable the toggle to track only the first level of comments. When activated, only the initial comments will trigger the workflow.

6. Add Buttons to Your Messages: Buttons provide an effective way to engage with customers. Click "Add Button" to include buttons, with a maximum of three buttons allowed. The types of buttons available are:

   • Open Website: Link this button to a URL. When clicked, it directs users to the specified webpage.

   • Call Number: Enter a phone number for this button. When clicked, it initiates a call to that number.

   • Perform Actions: Use this button to continue the interaction. You can define subsequent actions to progress the conversation.

7. To add a button, provide a Button Name, choose one of the three button types, and enter the URL or phone number accordingly.

8. Toggle Like Option: Optionally, enable the toggle to automatically like the comment when responding.

Benefits of the Feature

• Enhanced Engagement: By automating comment responses, Advisor's Growth helps businesses maintain a consistent online presence and engage with their audience swiftly.

• Time Efficiency: Automating replies saves time by reducing the need for manual monitoring and responses, allowing teams to focus on other important tasks.

• Improved Customer Satisfaction: Timely replies to comments show attentiveness and care, leading to increased customer satisfaction and loyalty.

• Opportunity Capture: By consistently responding to comments, businesses can seize every chance to convert leads into customers and effectively nurture relationships.

• Personalized Interaction: Advisor's Growth allows for automated but personalized replies tailored to specific comments, ensuring authenticity in interactions.