How to Add a Bump Offer in Order Forms

How to Add a Bump Offer in Order Forms

A bump offer is an effective way to boost sales by presenting an additional product or service at checkout. It appears directly within the order form and can be added to a customer’s order with just one click. Follow these steps to set up a bump offer in your funnel's order form:

Step 1: Access Your Funnel

1. Navigate to the Sites menu and select the funnel where you want to add the bump offer.

2. In the funnel editor, click on Products in the upper right corner.

3. Click the Add button, just as you would when adding a regular product to your checkout page.

Step 2: Configure the Bump Product

1. Choose whether the bump product will be a Subscription, One-time purchase, or Payment plan.

2. Enter the following details:

   • Product Name: Give your bump product a descriptive name.

   • Product Price: Set the price for your bump product.

   • Price Display Override (optional): If needed, specify how the price should be displayed (e.g., "$19.99 instead of "$20").

   • Product Description: Provide a brief description to clarify the value of the bump product.

3. Toggle the Bump Product option ON to designate it as a bump offer.

Step 3: Enable the Bump Offer in the Checkout Page

1. Open the checkout page within your funnel, specifically the 2-Step Order Form.

2. On the left-hand side, click on Advanced under the settings menu.

3. Scroll down until you see the Order Bump Options section.

4. Toggle the Enable Order Bump option ON.

Step 4: Select the Bump Product and Save

1. From the dropdown menu, select the bump product you configured earlier.

2. Click Save to apply the changes.

Your bump offer is now active, allowing customers to easily add the extra product during checkout with just one click. This method not only increases your average order value but also provides a seamless buying experience.